Friday, July 29, 2011

Netflix Proving Streaming More Important

A recent article from CE Magazine wrote about a study of the Netflix Price increase. While the numbers were by no means conclusive to the "Death of Netflix" there was one more interesting finding. That their users would keep their streaming service over the DVD delivery. From the article, According to TDG, "a dominant and growing percentage of Netflix subscribers" favor streaming video. "This is a significant finding,” says Greeson. “It suggests that, at least among dual-service subscribers, preferences have tipped to favor video streaming over physical discs. This was a central assumption behind Netflix’s risky decision to change prices at this time in the game.”

0 comments:

Post a Comment

Contact Me